Dark Reading is part of the Informa Tech Division of Informa PLC

This site is operated by a business or businesses owned by Informa PLC and all copyright resides with them.Informa PLC's registered office is 5 Howick Place, London SW1P 1WG. Registered in England and Wales. Number 8860726.

Risk

3/27/2006
08:16 AM
Commentary
Commentary
Commentary
50%
50%

Confessions Of An Adware Purveyor

York Baur acknowledges that 180solutions' original approach to spreading adware among the Internet masses wasn't properly executed by the company. "Lots of criticisms have been levied against 180, but I think the only valid criticism was that we were perhaps naïve about the world of Web publishing earlier on in our history, and it has taken us through 2005 to truly take control of that ownership of that network and get practices that we think are poor cleaned up," says Baur, 180solutions' e

York Baur acknowledges that 180solutions' original approach to spreading adware among the Internet masses wasn't properly executed by the company. "Lots of criticisms have been levied against 180, but I think the only valid criticism was that we were perhaps naïve about the world of Web publishing earlier on in our history, and it has taken us through 2005 to truly take control of that ownership of that network and get practices that we think are poor cleaned up," says Baur, 180solutions' executive VP for business development.In a podcast, Baur explains how 180solutions--a company many critics see as the reigning bad boy of the adware business--is trying to legitimize itself, and how it may have hit on a formula to reap millions upon millions of dollars in revenue by providing an alternative to subscription-based businesses charging users for content.

As more providers seek money for their products, often through subscriptions, consumers' abhorrence to adware might wane as people exchange a few ads popping up in their PC windows for the ability to shop online for content that otherwise would cost them in the aggregate hundreds, if not thousands, of dollars.

If 180solutions and other adware providers don't get their houses in order by 1) clearly explaining to consumers what their software will do, 2) installing the software with users' consent, 3) designing software that limits CPU consumption so computers don't run sluggishly, and 4) assuring that the adware doesn't interfere with nonshopping Internet use, their days as a wayward industry will peter out.

* * *

Read more about adware and spyware in this week's cover story, "The Spies Inside."

Comment  | 
Print  | 
More Insights
Comments
Newest First  |  Oldest First  |  Threaded View
COVID-19: Latest Security News & Commentary
Dark Reading Staff 9/25/2020
Hacking Yourself: Marie Moe and Pacemaker Security
Gary McGraw Ph.D., Co-founder Berryville Institute of Machine Learning,  9/21/2020
Startup Aims to Map and Track All the IT and Security Things
Kelly Jackson Higgins, Executive Editor at Dark Reading,  9/22/2020
Register for Dark Reading Newsletters
White Papers
Video
Cartoon
Current Issue
Special Report: Computing's New Normal
This special report examines how IT security organizations have adapted to the "new normal" of computing and what the long-term effects will be. Read it and get a unique set of perspectives on issues ranging from new threats & vulnerabilities as a result of remote working to how enterprise security strategy will be affected long term.
Flash Poll
How IT Security Organizations are Attacking the Cybersecurity Problem
How IT Security Organizations are Attacking the Cybersecurity Problem
The COVID-19 pandemic turned the world -- and enterprise computing -- on end. Here's a look at how cybersecurity teams are retrenching their defense strategies, rebuilding their teams, and selecting new technologies to stop the oncoming rise of online attacks.
Twitter Feed
Dark Reading - Bug Report
Bug Report
Enterprise Vulnerabilities
From DHS/US-CERT's National Vulnerability Database
CVE-2020-15208
PUBLISHED: 2020-09-25
In tensorflow-lite before versions 1.15.4, 2.0.3, 2.1.2, 2.2.1 and 2.3.1, when determining the common dimension size of two tensors, TFLite uses a `DCHECK` which is no-op outside of debug compilation modes. Since the function always returns the dimension of the first tensor, malicious attackers can ...
CVE-2020-15209
PUBLISHED: 2020-09-25
In tensorflow-lite before versions 1.15.4, 2.0.3, 2.1.2, 2.2.1 and 2.3.1, a crafted TFLite model can force a node to have as input a tensor backed by a `nullptr` buffer. This can be achieved by changing a buffer index in the flatbuffer serialization to convert a read-only tensor to a read-write one....
CVE-2020-15210
PUBLISHED: 2020-09-25
In tensorflow-lite before versions 1.15.4, 2.0.3, 2.1.2, 2.2.1 and 2.3.1, if a TFLite saved model uses the same tensor as both input and output of an operator, then, depending on the operator, we can observe a segmentation fault or just memory corruption. We have patched the issue in d58c96946b and ...
CVE-2020-15211
PUBLISHED: 2020-09-25
In TensorFlow Lite before versions 1.15.4, 2.0.3, 2.1.2, 2.2.1 and 2.3.1, saved models in the flatbuffer format use a double indexing scheme: a model has a set of subgraphs, each subgraph has a set of operators and each operator has a set of input/output tensors. The flatbuffer format uses indices f...
CVE-2020-15212
PUBLISHED: 2020-09-25
In TensorFlow Lite before versions 2.2.1 and 2.3.1, models using segment sum can trigger writes outside of bounds of heap allocated buffers by inserting negative elements in the segment ids tensor. Users having access to `segment_ids_data` can alter `output_index` and then write to outside of `outpu...