As president, Ashley Gaare is responsible for the strategic direction and operations of SoftwareONE's North America region. She’s held several leadership positions over her 12 years including inside sales, business development, marketing, and GTM. Ashley realized her passion for leading teams and an organization while driving an underperforming territory into one of the US's largest in the country. From there, she took on the role of Vice President, US Sales and Marketing, responsible for a $100M budget, overseeing 12 sales territories and support teams. Ashley believes in driving the success of everyone around her — and her competitive spirit and high energy allows her to deliver consistent double-digit growth while focusing efforts on supporting her client's transformation. Ashley lives in Mequon, WI, with her two young children and husband.