New Philadelphia Major League Soccer Stadium To Deploy Panasonic's IP-Based Surveillance Systems

PRESS RELEASE

Secaucus, NJ (January 29, 2009) " When a new Major League Soccer stadium and waterfront complex opens in 2010 just south of Philadelphia, along the historic Delaware River in Chester, PA, it will incorporate a networked surveillance system based on Internet protocol from Panasonic System Solutions Company. The dominant use of Panasonic technologies will be reflected throughout the venue with stadium marks, logos, and branding on the main scoreboard and LED signage. In addition to providing the security/surveillance system, Panasonic will be the exclusive provider of broadcast and TV production systems, large screen LED displays, and point-of-sale systems.

As the surveillance system provider, Panasonic is slated to supply i-Pro network video surveillance solutions, including its leading line of IP cameras, network video recorders (NVRs) and servers, and IP-based network management and control software. Both indoor and weatherproof outdoor cameras will provide safety, security, and crowd management control using the latest end-to-end imaging technology from Panasonic.

Keystone Sports and Entertainment, LLC, the Major League Soccer (MLS) Philadelphia 2010 ownership group, will count on Panasonic as the "Official Technology Partner" to ensure fans get a world-class experience. "Panasonic is a name respected around the globe, recognized for their innovation in consumer electronics and business technology products," said Nick Sakiewicz, CEO and Operating Partner of Keystone Sports and Entertainment. "This partnership will extend throughout the entire waterfront redevelopment project."

Panasonic System Solutions Company has completed many enterprise level installations around the world and this new soccer stadium and complex will further expand the scope of facilities "Powered by Panasonic," reflecting the breadth of technologies employed and also emphasizing Panasonic System Solutions Company's dedication to a systems-based, integrated approach. An area within the new complex called "The Panasonic Experience" will highlight the newest technology innovations for home and business. Visitors will be able to experience these technologies firsthand and how they help improve their daily lives.

"We are very excited to join with Keystone Sports and Entertainment, Major League Soccer and the city of Chester to build a state of the art stadium and mixed-use waterfront development that delivers a world-class technology experience," said J.M. Allain, President of Panasonic System Solutions Company. "Panasonic is in a unique position to provide such a broad and comprehensive range of integrated systems employing best in breed technologies."

A groundbreaking ceremony was held in the historic city of Chester, PA, in December for the 18,500-seat multi-purpose soccer and sports stadium that will be constructed at the foot of the Commodore Barry Bridge, just 13 miles from downtown Philadelphia. The stadium will feature an 11,000-square-foot club, 30 suites, a built-in concert stage for world-class music shows, and a special 2,000 seat zone for the Sons of Ben supporters club. The new stadium is the centerpiece of a $500 million entertainment, retail, residential and commercial development covering more than 100 acres along the Delaware River waterfront.

For more information, contact Panasonic System Solutions, Security Systems, by calling toll free 1-866-PAN-CCTV (1-866-726-2288) or visiting www.panasonic.com/security.

About Panasonic System Solutions Company Panasonic System Solutions Company, Unit of Panasonic Corporation of North America, is a world leader in professional electronics providing innovative system solutions and integrated technology solutions for a wide range of business applications including: industry leading i-Pro IP and analog video surveillance solutions; imaging devices for the medical, industrial, and entertainment industries; Stingray point-of-sale workstations and Attune drive-thru communications systems for the quick-service and hospitality industries; and large screen LED digital signage, digital sports coaching systems. Based in Secaucus, NJ, Panasonic Corporation of North America is the principal North American subsidiary of Panasonic Corporation (NYSE:PC) of Japan.

About Keystone Sports and Entertainment, LLC Keystone Sports and Entertainment, LLC, is the Major League Soccer Philadelphia 2010 ownership group. It is comprised of Chairman and Chief Executive Officer of iStar Financial Jay Sugarman, CEO and Operating Partner Nick Sakiewicz, Christopher and Robert Buccini and David Pollin, founding partners of The Buccini/Pollin Group, Swarthmore Group Chairman James Nevels, and Philadelphia attorney William Doran. For more information about MLS Philadelphia 2010, visit www.mlsphilly2010.com.