Guess what? Cyber criminals can do an ROI calculation just like you can. And the result of that calculation leads them straight to your small or midsize business.
Don't Miss: SMBs Often Hit Hardest By Botnets
Why? Because you have stuff worth going after and you don't have the defenses of a large enterprise. As Phillip Lin, director of marketing for FireEye, a data protection firm, says, "The key reason SMBs might be more attractive to botnets is they have business-class machines but limited resources in IT to protect them. And their all-in-one security approaches can be easy to bypass."
And in an assessment that should make you shudder, these bad actors targeting SMBs aren't particularly focused in what they take from you. "It kind of a Swiss army knife of malware [they figure] they might as well get all the goodies they can out of" the SMB, says. David Setzer, CEO of an e-mail security service provider Mailprotector. In other words, this isn't smash and grab opportunism -- these crooks are backing up a truck and stripping your business down to the studs.
Unfortunately, there's no silver bullet to put a stop to these threats. Although small and midsize businesses do have one enormous advantage over large enterprises: nimbleness. That oft-cited ability to change direction and adapt to changing conditions has already proved a huge boon to SMBs in weathering the recession as businesses shift and dodge to meet changing markets. Security threats are not static and the ability to adapt -- to be nimble -- allows smart business owners to keep pace with evolving threats.
And smart security doesn't automatically mean big budgets. But don't my word for it. Instead, check out the on-demand virtual event bMighty bSecure: SMB Security On A Budget, where you'll find sessions that address improving and refining your business security in a host of areas all with today's budget realities in mind.
