Cloud-Based WAF Service Launched

New start-up, backed by Imperva, enhances website security and performance for SMBs

November 19, 2010

2 Min Read


Tel Aviv, Israel, 17 November 2010 - Incapsula today announced the debut of its cloud-based Web Application Firewall (WAF) service. Incapsula was founded by Gur Shatz, Incapsula’s CEO and former VP of products at Imperva, and Marc Gaffan, Incapsula’s VP of Marketing and Business development, who was formerly the Director of Product Marketing at RSA. Incapsula was spun out of Imperva to leverage Imperva’s award-winning WAF technology to meet the needs of small businesses worldwide.

Incapsula is a cloud-based, Web site security and performance service enabling businesses to:

-- Safeguard and speedup their website,

-- Avoid attacks and blacklisting,

-- Improve website performance,

-- Achieve PCI compliance.

“Incapsula addresses a key market need—a cost-effective, comprehensive, cloud-based security service for small to medium-sized companies,” explained Imperva CEO Shlomo Kramer.

Incapsula offers businesses an easy and affordable way to manage website security and performance in-house. For hosting and other service providers, Incapsula enables website security to be extended to an entire customer base and can serve as a platform to offer additional IT services.

“Adding a website to Incapsula is a simple five-minute process that does not require installation of hardware or software, just a simple DNS change,” explained Shatz. “Incapsula inspects all incoming traffic to any subscriber’s website, keeping hackers out while accelerating outgoing traffic. The Incapsula service is suitable for the SMB and cloud market, requiring minimal setup with monthly subscriptions starting at only $50 a month.”

“Incapsula is also designed to enable hosting companies, MSSPs and other service providers an effective platform for managing the security and performance of their customers’ websites,” explained Shatz.

Incapsula is currently in Beta and already protecting dozens of websites that are using the service. Anyone can apply for the Beta at The Incapsula service is expected to be commercially available at the beginning of 2011.

About Incapsula

Incapsula is a cloud-based, service that makes websites safer, faster and more reliable. Incapsula provides websites of all sizes with capabilities that so far, have only been consumable by the very large internet websites.

The service offers an enterprise-grade, Web Application Firewall to safeguard your site from the latest threats, a network of servers to speedup the delivery of your site across the globe and an array of performance monitoring and analytics services to provide you with the best insight on how to improve the delivery of your website.

For hosting and other service providers, Incapsula enables these website delivery services to be extended to an entire customer base and can serve as a platform to offer additional IT services.

Incapsula was founded by a group of industry veterans with rich backgrounds in web application security, online safety and identity theft. The company's mission is to provide every website, regardless of its size, with enterprise-grade website security and availability.

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