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2/28/2012
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Appthority Launches Platform, Named Winner For "Most Innovative Company At RSA Conference 2012"

Appthority Platform enhances the security capabilities of enterprises' existing mobile solutions

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SAN FRANCISCO, Feb 28, 2012 (BUSINESS WIRE) -- Appthority, The Authority in App Security(TM), announced the launch of the Appthority Platform(TM), and was named winner for the "Most Innovative Company at RSA(R) Conference 2012" contest, part of Innovation Sandbox, an exciting half-day program representing the new technologies that promise to transform the information security industry, now and in the future.

"We are thrilled to be named the 'Most Innovative Company at RSA(R) Conference 2012'," said Anthony Bettini, Co-Founder and CEO of Appthority. "It's a great recognition to our team's hard work, and validation to the importance of Appthority's commitment to enabling a safer enterprise mobile experience."

At the Innovation Sandbox, Appthority also announced the launch of the Appthority Platform. With the Appthority Platform, businesses can protect themselves against risky behavior in mobile apps including known and unknown malware, new malware used in targeted attacks, corporate data exfiltration, and intellectual property exposure. Appthority enhances the security capabilities of enterprises' existing mobile solutions with substantially stronger app-level data protection and verification.

The Appthority Platform provides app reputation feeds to Enterprise Mobility Management (EMM), Mobile Device Management (MDM), Mobile App Management (MAM), Enterprise App Catalogs, and other Enterprise mobile solution providers. The Appthority Platform is also used by Enterprise App Developers to ensure that apps are safe for their employees and customers.

Domingo Guerra, Co-Founder and President of Appthority, said the company would be announcing some of its strategic partners throughout the week.

"At Appthority, we aim to be The Authority in App Security. The enterprise is worried about the risks hidden in mobile apps and we have listened. By teaming up with the best-in-class enterprise mobile solution providers, we are establishing Appthority as the industry's premier source for app reputation. With our partners, we make Mobile App Risk Management a reality," he said.

Guerra said Appthority's approach is being well received by businesses and partners alike. Since the Appthority Platform integrates with existing providers, the enterprise doesn't need to learn or manage additional UI screens, and since the app analysis takes place on the cloud (off-device), there is no need to re-provision the businesses' mobile device fleet.

Appthority is showcasing how the Appthority Platform integrates with partner's technologies at the RSA(R) Conference 2012. The conference is taking place at the Moscone Center, in San Francisco, February 27th through March 1st, 2012. Appthority can be found at Booth #2734.

The "Most Innovative Company at RSA Conference 2012" winner was determined at the conclusion of Innovation Sandbox. The panel of judges included Dennis Brixius of The McGraw-Hill Companies, Asheem Chandna of Greylock Partners, Gerhard Eschelbeck of Sophos, Inc., Suzanne Hall of Red Cross, George Hoyem of In-Q-Tel and Paul Kocher of Cryptography Research.

Additional information about the "Most Innovative Company at RSA Conference 2012" contest can be found at:

https://365.rsaconference.com/community/connect/innovation-sandbox

About Appthority

Appthority -- The Authority in App Security(TM) helps the enterprise identify and manage the risks hidden in mobile apps. The cloud-based Appthority Platform(TM) automatically identifies and grades risky behavior in mobile apps including known and unknown malware, new malware used in targeted attacks, corporate data exfiltration, and intellectual property exposure. The Appthority Platform integrates with the enterprise's existing mobile solutions, adding app reputation and risk analysis capabilities to Enterprise Mobility Management (EMM), Mobile Device Management (MDM), Mobile App Management (MAM) Enterprise App Catalogs, and Enterprise Mobile App Developers' Software Development Lifecycle (SDLC) process. For more information on Appthority please visit www.appthority.com .

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