Sendio Introduces New Partner Program For Email Security Solution

Sendio Partners Program is designed to support VARs by providing them with the tools they need to market Sendio's E-mail Security Platform (ESP)

March 5, 2009

3 Min Read


IRVINE, Calif.--(BUSINESS WIRE)--Sendio, Inc., an innovative e-mail security company with solutions that incorporate the human element to totally eliminate spam and e-mail threats in the enterprise environment, today announced that it has restructured its partner program to provide additional benefits to value-added resellers (VARs) and distributors. The new Sendio Partners Program is designed to support the company's partners' efforts to grow their businesses by providing them with the tools they need to successfully market Sendio's E-mail Security Platform (ESP), a differentiated and scalable solution which uses proprietary technology to entirely eliminate spam and e-mail threats in the enterprise environment, enabling dramatic time savings for users and IT administrators.

Sendio introduced three new tiers of membership with its revamped partner program " Platinum, Gold and Silver " with all members receiving a range of marketing-related benefits, including lead generation, joint webinars, direct mail, co-op event marketing opportunities and sales collateral. As top-tier partners, Platinum members receive benefits that include dedicated engineering support, complimentary deployment support, quarterly onsite visits and a seat on the Partners Advisory Board. In addition, Sendio will provide training and technical support to help all of its partners provide quality pre- and post-sales support to their customers, as well as a new lead generation program designed to protect designated partner leads. Due to the current state of the economy, businesses are faced with the growing prospect of detrimental security breaches caused by botnets, viruses and e-mail hoaxes which in turn requires more stringent security safeguards, presenting a fast-growing market opportunity. To meet the demand for increased e-mail security, Sendio offers a compelling value proposition to its channel partners via the company's Recurring Sendio Value Proposition (RSVP). RSVP provides program members with full commission on all customer renewals for the life of the customer.

"With the expansion of our current set of partner benefits, we are renewing our focus on growing our channel and creating new business opportunities for our partners," said Kevin Bowyer, CEO of Sendio. "With a 97 percent renewal rate, it's apparent that ESP is a viable solution to enterprise spam challenges, and we want to extend this market opportunity to our current and new channel partners. Our primary goal, moving forward, is supporting our partners and providing them with everything they need for long-term success."

"Joining Sendio's Partners Program is smart business for us, and we couldn't be more excited about the potential it offers to us and our customers," said Mark McKeever, COO of MicroAge. "With more than 30 years of experience in providing a vast array of technology and technical services, we take pride in our reputation of offering only the best technology brands. An innovative product that solves real business problems, Sendio's ESP definitely meets our quality criteria." For more information about qualifying for the Sendio Partners Program, please visit For more information about Sendio's E-mail Security Platform, please visit

About Sendio, Inc. Sendio, Inc., an innovative e-mail security company based in Irvine, California, re-establishes e-mail as a trusted communications tool by totally eliminating spam and e-mail threats in the enterprise environment. This results in dramatic time savings for users and for IT staff and reclaims lost resources for the company. Unlike filters, which require ongoing maintenance but remain only partially effective, Sendio's proactive approach to e-mail security incorporates a critical human element that brings authenticity and control to e-mail communications. Enterprise customers, in rapidly growing numbers, are adopting Sendio's e-mail security platform (ESP) to save time and money and to provide their employees and partners with a healthier and more focused business environment. For more information on totally eliminating spam and e-mail threats with Sendio, please visit or call 877-END-2-SPAM.

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