Easy Solutions Raises $11M From Medina Capital

Funds will be leveraged to expand sales and marketing in the U.S. and worldwide

May 28, 2013

3 Min Read


Sunrise, FL – May 28, 2013 – Easy Solutions, the Total Fraud Protection company, today announced that it has closed an $11 million Series B financing round from Medina Capital, a high-growth equity investment firm focused on the IT infrastructure sector. The funds will be leveraged to expand sales and marketing in the U.S. and worldwide in order to meet increasing demand for the company's total fraud protection platform.

More than 100 enterprise-class customers, from high-value, client-centric market segments such as banking and online retailers, leverage the Easy Solutions platform to secure over 32 million end users worldwide. The company's comprehensive line of products provide a multi-layered approach to securing transactional environments from online fraud, while leaving legitimate users unaffected.

"Online fraud is a growing concern, with sophisticated attacks becoming increasingly difficult to detect and block," said Manuel D. Medina, founding and managing partner of Medina Capital. "Easy Solutions has a proven, multi-layered approach that enables their customers to prevent both simple and complex fraud attempts. Their customers, including major banks we spoke with, have seen a significant drop in fraud-related losses as a result of leveraging Easy Solutions' scalable fraud prevention platform."

Easy Solutions' products deliver cross-channel fraud protection across transactions performed on online and mobile platforms, as well as via ATMs, Point-of-Sale terminals, and Interactive Voice Response (IVR) systems. This ability to quantify and protect against cross-channel risk in real-time continues to grow more critical, as criminals leverage multiple channels to conduct highly sophisticated fraud.

"The recent US$45 million theft, which utilized both online hacking of credit card processors databases in India, and then physical ATM fraud in New York, is just the latest example of why cross-channel fraud protection is increasingly crucial for financial institutions," said Ricardo Villadiego, Founder & CEO of Easy Solutions. "CSOs and Fraud Prevention Officers are increasingly relying on Easy Solutions to help proactively protect both themselves and their end customers against fraud. With this infusion of capital, we are excited to expand our reach to new markets as we deliver the industry's most comprehensive fraud protection platform to customers around the world."

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Easy Solutions delivers Total Fraud Protection® to over 100 clients, with over 32 million end users. The company's products protect against phishing, pharming, malware, Man-in-the-Middle and Man-in-the-Browser attacks, and deliver multifactor authentication and transaction anomaly detection. For more information, visit http://www.easysol.net, or follow us on Twitter @goeasysol.

United States: 1401 Sawgrass Corporate Parkway, Sunrise, FL 33323.

Tel. 1 (866) 524 4782

Latin America: Cra. 13A No. 98 – 21 Of. 401. Bogota, Colombia. Tel. +57 1 – 742 5570

About Medina Capital

Medina Capital is a high-growth equity investment firm focused on IT infrastructure companies in areas such as cloud computing, cybersecurity, big data, software-defined security and software-defined networking. The firm's philosophy emphasizes investing in high-growth companies with established products or services that will benefit from Medina Capital's strategic guidance. For more information about Medina Capital, please visit http://www.medinacapital.com.

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