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6 Truths About Disinformation Campaigns

Disinformation goes far beyond just influencing election outcomes. Here's what security pros need to know.

7 Slides

Exploding social media use and the growing availability of software bots and tools for manipulating video and other online content have made it easier than ever for bad actors to conduct broad disinformation campaigns.

While many tend to think of these campaigns as being mostly aimed at influencing election outcomes, the reality is that disinformation impacts a lot more than just politics and political leaders.

Recently, governments, hacktivists, and other threat actors have begun using disinformation and propaganda to push various partisan agendas, including those tied to health emergencies like the Coronavirus, religious beliefs, and financial markets. Security experts expect those with malintent to increasingly use disinformation campaigns to try and harm companies' brands and reputations, spread rumors about business leaders, and hurt organizations financially.

"Disinformation is as old as communication. It just happens to take a new form," says Chris Morales, head of security analytics at Vectra. "Fighting disinformation is hard and comes down to what people will and will not believe."

Following are six things to know about disinformation campaigns.

About the Author(s)

Jai Vijayan, Contributing Writer

Contributing Writer, Dark Reading

Jai Vijayan is a seasoned technology reporter with over 20 years of experience in IT trade journalism. He was most recently a Senior Editor at Computerworld, where he covered information security and data privacy issues for the publication. Over the course of his 20-year career at Computerworld, Jai also covered a variety of other technology topics, including big data, Hadoop, Internet of Things, e-voting, and data analytics. Prior to Computerworld, Jai covered technology issues for The Economic Times in Bangalore, India. Jai has a Master's degree in Statistics and lives in Naperville, Ill.

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