Why Did EMC Buy Iomega?
By now you've read the news reports that EMC bought Iomega for $213 million. I can't help but wonder what they got that was worth it. Back in the days when 100 MB Zip disks were the easiest way to move more than a floppy's load of data from one place to another, Iomega was a force to be reckoned with. Today it sells USB hard drives, low-end NAS boxes running Windows Storage Server, and the REV removable media hard drive. Why would EMC, king of the services sale, want to enter the low-margin con
By now you've read the news reports that EMC bought Iomega for $213 million. I can't help but wonder what they got that was worth it. Back in the days when 100 MB Zip disks were the easiest way to move more than a floppy's load of data from one place to another, Iomega was a force to be reckoned with. Today it sells USB hard drives, low-end NAS boxes running Windows Storage Server, and the REV removable media hard drive. Why would EMC, king of the services sale, want to enter the low-margin consumer market where it will compete with Seagate and Western Digital? Even if it does, is the Iomega name worth $200 million? I really can't believe it was desperate for the REV technology. What do you think?
About the Author(s)
You May Also Like
Is AI Identifying Threats to Your Network?
May 14, 2024Where and Why Threat Intelligence Makes Sense for Your Enterprise Security Strategy
May 15, 2024Safeguarding Political Campaigns: Defending Against Mass Phishing Attacks
May 16, 2024Why Effective Asset Management is Critical to Enterprise Cybersecurity
May 21, 2024Finding Your Way on the Path to Zero Trust
May 22, 2024
Black Hat USA - August 3-8 - Learn More
August 3, 2024Cybersecurity's Hottest New Technologies: What You Need To Know
March 21, 2024