PRESS RELEASE

SAN FRANCISCO, July 8 /PRNewswire/ -- TrustedID, a leading provider of identity theft prevention and consumer credit protection solutions, today announced the launch and immediate availability of its new product, IDEssentials, that combines the company's award-winning, proactive suite of identity theft prevention solutions with a complete, three-bureau credit monitoring, reporting and score package. The new solution provides the most comprehensive protection available to help consumers remain vigilant against identity theft.

With IDEssentials, consumers get two-in-one protection for the same price most other providers charge for only one of these valuable services: just $14.99 per month or $125/year for individual plans. With the only consumer family plan available on the market, TrustedID's IDEssentials extends these important financial safeguards to cover the entire family for just $27.99 per month or $240/year. And, all IDEssentials plans are backed by TrustedID's $1 million service warranty to provide real peace of mind.

"It is vitally important to understand the issues affecting your credit and the security of your personal identity. By covering both of these areas, IDEssentials can help consumers better manage key risk factors that can severely impact their financial and personal identity security," said Scott Mitic, CEO and founder of TrustedID. "And it's never been more affordable: with IDEssentials you can get our proven identity theft protection plus credit monitoring, both for the same price millions of Americans are now paying for just one service."

Javelin Strategy & Research found in a recent study that consumers are increasingly looking to comprehensive monitoring services to protect themselves against the growing threat of identity theft and credit fraud.

"Users of information monitoring services are likely to be interested in the most comprehensive information scanning capabilities possible, and Javelin believes that the combination of monitoring public records/databases, Internet sites and credit files from all three credit bureaus provide comprehensive resources for detecting exposure or potential misuse of personal information," the report concluded.

IDEssentials delivers powerful, credit monitoring services from all three bureaus (Experian, TransUnion and Equifax), including:

-- Daily monitoring service with immediate notification alerts; -- Comprehensive annual credit reports; and -- Current credit scores, for a complete review of your credit "health."

Plus, IDEssentials delivers TrustedID's complete identity theft package with:

-- Identity Monitoring Services that track hundreds of public record databases containing information about everything from your marital status and address to issues of the court and business applications; -- Black Market Internet Scanning that patrols the black market Internet where identity thieves buy and sell information about consumers; -- Identity Threat Score, an easy-to-understand way to gauge your risk of identity theft and take the necessary steps to ensure your security; -- Medical Benefits Protection that guards against unauthorized use of your medical benefits; and -- On-call protection specialists, with 24/7 access to help with anything you need.

"We are pleased to be the first to introduce such a comprehensive and affordable service to the market," Mitic said. "IDEssentials joins our growing list of award-winning, proactive services aimed at helping consumers better manage and protect their identity--and ultimately their credit."

TrustedID has been awarded five out of five stars for comprehensive identity theft protection by Javelin Strategy & Research. For more information about IDEssentials from TrustedID, visit www.trustedid.com.

About TrustedID

TrustedID delivers proactive identity theft protection solutions to help safeguard individuals, families and businesses. With the industry's most comprehensive credit monitoring and identity theft protection solutions, TrustedID's flagship product, IDEssentials(TM), provides more than a dozen forms of protection, plus access to our 24/7 on-call protection team, all backed with a $1,000,000 limited warranty. The company's innovative Identity Threat Score calculates an individual's risk of falling prey to identity theft and recommends immediate preventative steps. These and other aspects of TrustedID's service are based on proprietary technology that reduces the likelihood of identity theft. TrustedID's Data Breach Solutions Group provides rapid response programs for organizations suffering from data breach events. The company's Employee Benefits Solutions Group serves businesses of all sizes with programs for employees and their families. TrustedID is a privately held company, with headquarters in Redwood City, California. For more information about our products and services visit our website at www.trustedid.com.