Many have written off BlackBerry, the company formerly known as RIM, but it was always too soon to do that. Now that the BlackBerry 10 strategy is out for the world to see, it's not at all hard to see the phone maker surviving and succeeding. In fact, it may end up leading the industry again.
I'll ignore the innovative user experience on the new BlackBerry 10 phones for now and focus on an area where BlackBerry long set the standard for the industry: a secure management back-end. Ninety percent of the Fortune 500 and a very high percentage of other large companies have a BES (BlackBerry Enterprise Server). It was BES that brought us what later became known generically as MDM or Mobile Device Management and features like remote wipe, without which businesses might not have allowed mobile devices on their networks.
BlackBerry offers another significant benefit to companies: All traffic from BlackBerry devices goes encrypted to the BlackBerry NOCs (Network Operations Centers) from where it goes to a company's (or ISP's) BES. This arrangement also provides for emails, contacts, task entries, memopad entries and calendar entries to be pushed actively out to the user rather than to wait for the user's device to initiate a synch operation.
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