Apple's data collection
Apple has never collected all of that data. It isn't that they want to stop. So let's get that right, at least.
Google has been the worst, with Facebook second, because they are advertising agencies. Their "products" are just their way of gathering private info and placing it on their properties.
Microsoft has mostly been a software company, selling software. But that situation is changing. In their rush to rival Google as a search engine, they had to collect a lot of data as well, in order to pay for it, and still lose hundreds of millions on Bing every year.
But with them needing to give Windows away, a major way they're going to make money in the future, is with advertising, which we will be seeing in the OS itself, for the first time, as well as personal data collection that Microsoft can sell.
A few years ago, Eric Schmitt, then CEO of Google (now chairman), said in a speech called "creepy", that "Soon, Google will know more about you than you will know about yourself, and will make decisions for you before you know you want to make them."
Around the end of 2013 or 2014, Microsoft's Ballmer made the same statement about Microsoft. With Win 10, and now Win 7 and Win 8, we're seeing the truth of that.
I don't worry about the pitiful amount of data about us that the NSA collects, which is really just the contacts we make on our phones every month, which is the data we see in our phone bills. I worry about Facebook, Google, Microsoft, Yahoo and others, whose business depends upon their collection of ever more data about us that the NSA can only dream of collecting. And if the NSA, or other law agency wants that data, it's just a warrant away, and maybe not even a warrant away. People would do well to remember that.
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User Rank: Strategist
9/3/2015 | 12:24:59 PM