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Consumers Ditch Their Breached Retailers, Banks and Doctors
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Jim Donahue
Jim Donahue,
User Rank: Apprentice
4/30/2014 | 9:15:35 AM
What are you gonna do?
It seems virtually every retailer is going to get hit sooner or later. Unless we transition to a barter economy, we have some hard decisions to make.

 

Meanwhile, anyone have anything to trade for this chicken I happen to have here?

 
Marilyn Cohodas
Marilyn Cohodas,
User Rank: Strategist
4/30/2014 | 9:47:58 AM
Re: What are you gonna do?
It's encouraging that Target is taking some major (better-late-than-never) steps to regain consumer confidence, including an accelerated $100 million plan to move to chip-and-PIN-enabled technology, and to install supporting software and next-generation payment devices in stores. But can Target deliver and will the industry will follow? Those are questions TBD. The fact that consumers are talking with their feet should keep the pressure on, though. 
Anthony Schimizzi
Anthony Schimizzi,
User Rank: Apprentice
4/30/2014 | 1:41:25 PM
Re: What are you gonna do?
Although I commend Target for regaining the consumer's confidence, I think it may be long gone.  Regarding chip-n-pin, I have to disagree this is the right approach, let alone, it wouldn't even have stopped the breach if it was implemented prior.  Michael Santarcangelo has some great facts and interesting reads about how chip-n-pin can solve these fraudulent activities at Point Of Sale systems but it isn't the right business move to reduce the risk of fraud due to cost of implementation and the fact the retailers have increased cost and liability. 

Here is his article on chip-n-pin: http://www.csoonline.com/article/2136747/security-leadership/does-chip-and-pin-actually-solve-the-problem--find-out-by-asking-these-questions.html
Kelly Jackson Higgins
Kelly Jackson Higgins,
User Rank: Strategist
4/30/2014 | 1:41:37 PM
Re: What are you gonna do?
I still wonder if the retail exodus is more short-term...some shoppers are ticked off with Target, so they go to Walmart. But when you start changing banks and docs, that's a longer-term impact. #foodforthought
Marilyn Cohodas
Marilyn Cohodas,
User Rank: Strategist
5/2/2014 | 11:20:48 AM
Re: What are you gonna do?
And if shoppers go from Target to Walmart, it's not based on assurances that Walmart has better data security than Target, or any other retailer. Maybe PCI-DSS should include some better consumer disclosure requirements...
Kelly Jackson Higgins
Kelly Jackson Higgins,
User Rank: Strategist
5/2/2014 | 12:50:53 PM
Re: What are you gonna do?
True--I doubt Walmart's security is any better than Target's, and as we saw, it probably doesn't matter anyway if they don't properly respond to alerts. 
LysaMyers
LysaMyers,
User Rank: Author
5/2/2014 | 12:53:14 PM
Re: What are you gonna do?
For most people, the relationship with a doctor is a much more personal one, so those results strike me as most interesting. Swapping retailers is almost a non-issue, but changing doctors means starting out a new trust relationship. Do people feel it to be a kind of betrayal when their doctor fails to protect their data?  
Marilyn Cohodas
Marilyn Cohodas,
User Rank: Strategist
5/2/2014 | 1:03:19 PM
Re: What are you gonna do?
I think it would be much more of a personal betrayal with a doctor, although based on what i've experienced with HIT systems, my expectations of healthcare's ability to protect data is pretty low...


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