Google Analytics has been found to be in violation of GDPR privacy laws by Italy — the third country to ban it.
Italian regulators have decided to ban the use of Google Analytics, citing the US government's easy access to consumer data, which puts the service in violation of European Union General Data Protection Regulation (GDPR) laws.
That means that millions of users' online behavior will no longer be visible to the SEO platform.
Italy's Privacy Guarantor found that a collection of user IP addresses, as well as browsing and operating system, screen resolution, and selected language, in addition to the date and time the user visited a site, was being transferred to the US by Google Analytics without GDPR-mandated privacy protections.
Website operators inside Italy have 90 days to review their Google Analytics use to ensure data privacy compliance, the Privacy Guarantor ruled.
The ruling follows similar actions taken by French and Austrian authorities.
About the Author(s)
You May Also Like
Securing Code in the Age of AI
April 24, 2024Beyond Spam Filters and Firewalls: Preventing Business Email Compromises in the Modern Enterprise
April 30, 2024Key Findings from the State of AppSec Report 2024
May 7, 2024Is AI Identifying Threats to Your Network?
May 14, 2024Where and Why Threat Intelligence Makes Sense for Your Enterprise Security Strategy
May 15, 2024
Black Hat USA - August 3-8 - Learn More
August 3, 2024Cybersecurity's Hottest New Technologies: What You Need To Know
March 21, 2024